We take a couple of minutes with Jay Tan, founder and CEO of Twitter growth tool Zlappo, putting him in the hot seat for a speed interview. We learn about his background and get the lowdown on his current projects. We also get his thoughts on the wider industry and find out how he keeps up to date with the latest news.
What is your professional background?
Tell us about your current focus.
My current focus is to grow and scale Zlappo. 2021 might just be the turning point where building an audience is no longer optional for any individual who wants to make a living online, and Twitter is possibly the fastest growing platform for certain niches, e.g. self-improvement, fitness, etc. My app, Zlappo, empowers these creators and influencers to be the best that they can be on Twitter.
What predictions do you have for the industry?
Twitter, and by extension social, is not going to fade away. Public discourse on social platforms has become a staple of our daily lives. In the future, we might see increasing decentralization on open protocols, as recently it has become clear that big tech oligopoly in this sector has its flaws, e.g. censorship, manipulation, etc.
Finally, how do you keep up to date with what’s going on?
My favourite community is probably Indie Hackers for now. It’s a place where bootstrapped entrepreneurs gather and share notes, successes, failures, learning points, updates, etc. Otherwise, I follow a lot of entrepreneurs on Twitter. I also listen to Rob Walling‘s “Startups for the Rest of Us” podcast.
Find out more…
To keep up to date with Jay’s projects, you can follow him via the links below:
(if you are developing tools for analytics, marketing, growth or social media and would like to feature in this interview series, or wish to nominate someone, get in touch)